a). Easy to manage. You don’t need a store or a physical location to market online, all you need is your cell phone or a computer and internet connection.
b). Cheap. It is relatively easy to market your products online. Most of the online marketing channels are free and more effective than traditional ones.
c). Reach customers all over the world. With digital marketing there are no boundaries, you can reach customers beyond your local region.
d). Gives you a competitive edge. It levels the field for small scale farmers to compete with large scale farmers.
e). Easy to measure the success of digital marketing. You can see how many customers came to check your products in a specific period and also monitor how your client base is growing.
These are a few benefits of using the internet to market your agricultural products.
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